Gartenfreund Redesign

Gartenfreund is the most widely read gardening magazine in Switzerland and was previously very popular with older gardeners. In order to expand the readership, Gassmann Digital was commissioned to create a redesign in 2019. With a fresh, clear yet playful layout, it now also appeals to a younger target audience. The new layout offers more scope for images and shows that structure can be achieved with colors and pictograms.